How Kevin Rose’s PROOF Collective Became a $250K+ Collector Club
Kevin Rose is an experienced investor and builder with a proven track record of being early to internet trends. He co-founded the social news site Digg in 2004, and currently works as a partner at True Ventures, a venture capital firm that invests in early-stage tech startups. Passionate about the community surrounding NFTs, Rose co-founded the PROOF Collective, a members-only collective of 1,000 dedicated NFT collectors and artists. On April 16, the PROOF Collective team is launching a new large-scale PFP NFT endeavor called Moonbirds. Moonbirds will act as an expansion to the PROOF ecosystem, onboarding each new owner into the collective and incentivizing them to keep their NFTs with unique staking mechanics and ownership rewards.
In our latest episode of the nft now podcast, we spoke with Rose about his inspiration behind the PROOF collective, the importance of utility and community in Moonbirds, why he feels the metaverse is being set up for failure, and much more.